Den insisterende danske sommer synger på sidste vers og vi nærmer os sensommerens to tyske MXD projekter “SPOT on DK i Köln” og “The Danish Night at Reeperbahn”. Derudover debuterer NOMEX’s Ja Ja Ja Club Night også til efteråret med dansk deltagelse. I forbindelse med de tre projekter vil jeg lave en lille artikel serie med fokus på det tyske marked. Først et lille kig på hvem der sidder bag de tyske skriveborde og programsætter de vigtigste tyske festivaler, artiklen er allerede oppe her. Derefter vil jeg tage et kig på de forskellige booking agencies, PR agencies, Pladeselskaber og Distributører. Så hold øje med denne post hvor jeg vil sætte links ind til artiklerne og vores newsfeed på twitter, facebook og selvfølgelig MXD.dk.
 

SPOT Festival kicks of tomorrow and more than 300 international music industry people are traveling to Aarhus. Some bands are lucky to have their manager working on the sidelines and getting agents and record labels interested in your act. But many has to go without representation but don’t let that keep you away from working the industry and getting people interested in your music. Most of the industry people I know they love to talk to the artist themselves. So how do you prepare for this encounter? The below mainly addresses the use of email but the same more less applies to personal contact or the followup email. Cause what you really want to get out at networking at SPOT is to get a lot of new contacts and follow up next week.
I found this on the Last Stop Booking and thought I wanted to share this.
Simon Tam is the President and Founder of Last Stop Booking, author of How to Get Sponsorships and Endorsements, and performs in dance rock band The Slants. Simon’s writing on music and marketing can be found at www.laststopbooking.com. He is on Twitter @SimonTheTam

With SPOT Festival around the corner and with hundreds of International music industry people visiting Aarhus, it feels like its time to look at some tips and tricks for networking.
I found this on the musicthinktank.com and thought I wanted to share.
Simon Tam is the President and Founder of Last Stop Booking, author of How to Get Sponsorships and Endorsements, and performs in dance rock band The Slants. Simon’s writing on music and marketing can be found at www.laststopbooking.com. He is on Twitter @SimonTheTam

You wonder how that other band got all that press? Or how that band got to play a big national TV show just before they went on tour?  I have talked to three German PR agencies about how you as a band, label or management prepare for the best PR campaign possible and about how you can make life easy for your PR agent enabling him to deliver top-results. 
Germany has become one of the most important export markets for Danish music in recent years. Danish bands start out touring German cities sometimes even before they release a debut album. Putting a tour together might be a practical puzzle but getting something out of touring, thats the difficult part. The same goes for releasing an album, thats nowadays easy, but getting it on top of the pile at the editors desk at a major German Magazine, thats a game in itself, with rules, preparation, the right patience and the right aggression.
For this blog I talked to Jörg Timp from Starkult PR,  Niels Anders from Oktober PR, and Jan Clausen from Factory92/Queen About Music. The three companies cover everything from Tom Waits album campaigns, the Reeperbahn festival and album campaigns for Aerosmith. Check them out on their website in the links at the end of this blog.